RECLAIM THE GOLDEN ERA

Almond Surfboards, founded in 2008 in Costa Mesa, CA by David Allee is a surfboard brand rooted in handcrafted quality, classic design, and true surf culture. Almond speaks to those who value simplicity, sustainability, and soulful experiences. This campaign is targeting people in their 20s to 40s who love catching waves without the pressure of being full-time surfers. The Borrow a Board program makes timeless surf easy and accessible, offering beautifully crafted boards on demand, inspired by the ease of bike-share culture. It’s for anyone who wants to make the most of everyday conditions, feel connected to the ocean, and ride boards that are built to be cherished. Through social, OOH, immersive experiences, app integration, and a 30-second spec ad, Almond invites everyone to Reclaim the Golden Era, one wave at a time.

SOCIAL

OHH & STAND

FILM

Director, OHH, Social, Pop up: Riley Ferris

Production Designer, App design: Olivia Esposito

Producer, Social: Nazar Sementsov

Director of Photography, Editor: Francisco Antonio IV Micheli Molina

Talent: Sofia Vega, Dylan Sterry, Sam

Color for Presentation: Luke Sullivan